The first magazine exclusively for the community of branding/marketing professionals in Craft Brewing.
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In the News: Editor’s Picks
What were the biggest trends in Graphic Design in 2017? What do leading designers forecast for the New Year? Here are some insights from Creative Bloq. Perhaps you’ll find some inspiration and/or ideas for your own Brand Identity work. Full article can be found HERE.
Want more educated customers? Go to the library! Axle Brewing of Ferndale, MI is doing just that. In January, they are holding a Craft Brew orientation at their local library. Complete with sampling! One of the more creative ideas we’ve seen for growing customer base. Check out the story from the local Daily Tribune HERE.
Here’s another post that caught our attention. WEQX radio station, Manchester, VT has a collaboration series going. A “fiercely independent” radio station teams up with an independent Craft Brewer. Like minds! First up, Shmaltz Brewing. Full article here. WEQX Link. Article by Deanna Fox, Times Union, Albany, NY
Here’s a recent article that caught our attention. Insightful piece regarding a well-established brewery. Good perspective on financials of regional competition. Full article is here. By John Cropley, Daily Gazette, Schenectady, NY.
Well, the lads from BrewDog have been at it again. In promotion of their latest fund-raising drive, Equity Punks V, the irreverent duo invaded London once again. “They never saw us coming,” says Co-founder James Watt. To mark the launch yesterday, BrewDog invaded London with a giant Trojan dog, filled with its flagship beer, Punk […]
How the owner of Brew on Lark Street in Albany, N.Y., is rebranding the coffee, tea and craft beer store as Pint Sized to match the name of his new location in Saratoga Springs. Read the Albany News story here