Swinging for the fences
Louisville Slugger Field, Atrium Brewing partner on “Bat Boy" beer
Hot dogs and beer. What ballpark should be without them? Thanks to Atrium Brewing, Louisville Slugger Field will have its own craft beer to brag about. The Louisville Bats have launched an exclusive drink that will take you back in time—The Bat Boy, a blackberry-lemonade sour created in partnership with Atrium Brewing. The yellow can features a retro “RiverBats” logo that made its debut from 1999 to 2001.
With a baseball jersey kind of feel, the packaging lends a nostalgic flair to the presentation. The Bats and Atrium Brewing hosted a launch party early this month so visitors could get a taste.
After starting their business during the pandemic in September 2020, Atrium wanted to dedicate a beer to the city that helped them survive.
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